Many people mistake Google Plus for another Facebook copycat. However, these two social media channels are quite different, and serve different, but complimentary purposes.
Facebook vs. Google+ – Which is Better Overall?
Do you really need both social networks? The answer depends on what you’re using them for. Facebook is great for staying in touch with those you know. Google + is great for meeting new people want to get to know. If you want to use social media to connect with old friends and keep up with their latest shenanigans for personal reasons, Facebook is a great way to do that. It can seem like a never-ending high school reunion. However, if you’re seeking to network with others who share similar interests for personal or business reasons, Google+ is the way to go.
Many haven’t jumped on the Google+ bandwagon because they don’t see their friends on there. They feel somewhat lost without a familiar surrounding of friends and family. However, once you get familiar with how it works, Google Plus offers a very friendly community, and many opportunities to meet exciting new people who share your interests.
Which has the Best Features?
Again, the answer depends on what you’re using the platform for. We’ll compare some of their popular features below:
- Posts – Facebook posts are more geared toward finding out what’s happening in your friends’ lives, and, offers posts focused more on entertainment value. Google Plus offers more informative content and is more focused on sharing knowledge about interests. If you want to learn more about hobbies, business development, education, science, entertainment, etc., Google + posts supply an endless fountain of information on topics of interest you want to discuss and share knowledge about. Google Plus also gives you more flexibility in posting, since you can disable comments and reshares on a post, tag people in updates by using the @ or + signs, and send the update via email to your circles and extended circles.
- Connecting with Others – While it may be easier to find those you already know on Facebook, G+ makes it easier to meet new people. As you add people to your profile, Google has you decide on a circle to place them in. Google+’s custom circles offer more flexibility and ease in organizing people by the categories you create. You can target posts to particular circles, as well as choose to make it public or direct it to individuals. For example, a band might create different circles for local bands, promoters, groupies, booking contacts, fellow musicians, studio owners, journalists, etc. Another advantage of circles is that if someone adds you, you aren’t automatically going to see their posts in your feed unless you add them back.
Communities are another feature that Google has an edge in. Due to the productivity tools bundled into the G+ platform, the sharing and learning that takes place in its communities is taken to a whole new level.
- Visibility – Right now, Facebook has way more social sharing activity However, Google+’s activity and users are quickly growing, thanks to the 100’s of millions of new Android phone activations each year. Google’s Android operating system directly connects users to a G+ profile. Also, due to Google’s own search engine, Google+ posts will be weighted more and rank higher in search results.
- Chat vs. Hangout – Through Hangouts, Google has added a audiovisual component to chat that takes personal interaction a step beyond. Getting a like on a Facebook page doesn’t engage friends, customers and fans in the same way that interacting on a more personal level does. Hangouts On Air can also be conducted, which are broadcast worldwide and can be archived in your Youtube channel.
- Images – Google Plus allows additional photo options, such as automated animation for images. Check it out, it’s pretty cool.
The above is a comparison of select features, there are many others that could be compared. While Google+ is still young and its future is yet to be seen, there’s no denying Google’s powerful reach. Do you consider either network, or both, to be a waste of time? Can’t live without one or both? Leave a comment and let’s hear what you think.
Written by Dana Altman